404 404 Not Found

The requested resource could not be found on the server.

When you'll see it

When nothing exists at the URL: a deleted or renamed page, a mistyped link, or a link from another site that was never right.

What to check

  • Where the visitor came from. Fix your own internal links first.
  • If the page moved, add a 301 to its new address.
  • That the page really answers 404 and not 200 with a "not found" text, which is a soft 404.
  • A few 404s are normal and don't harm a site. Only redirect those with traffic or links.

Example response

HTTP/1.1 404 Not Found
Content-Type: text/html; charset=utf-8

SEO impact

Google removes 404 pages from the index. Excessive 404s do not hurt your whole site, but they waste crawl budget. Fix or redirect valuable URLs.

At a glance

Status code404
Group4xx Client Errors
Class4xx